What if the answer to your question lied in social data?

Search Data, Social Media & Online Content, Reviews…

We pick & choose the best sources and tools to get you to insights!

Our mission:

Helping you derive insightful learnings from varied online data sources

While so many listening tools exist and most are ai-assisted today, it's often difficult to make sense of social data to get to insights. As a marketer, research or communications specialist, you've probably been overwhelmed more than once with this composite, heterogeneous and "noisy" terrain.

Fluent in multiple tools covering conversational, community, reviews and search (Talkwalker, Radarly, Trajaan, Nebula Social being our favorites), we can help you find the best route to answer your business questions in a meaningful way, whether you have data at hand or not (we do subscribe to tracking tools).

We pick the best possible methodologies and experts to create tailor-made documents that will help you save hours of work and guide your next steps, be they about innovation, content creation or market analysis.  Our policy is to work hand in hand with you to co-construct learning pieces that won’t just be a “nice to have”.

Our studies address a wide range of use cases. Here are some examples of work we do on a regular basis:

• Audiences Segmentation through an analysis of connected social communities, for instance in the context of a brand repositioning or a new market evaluation, so you understand in-depth the typologies of clients, their attitudes, passion points, values…

• Brand image studies, one-shot or periodical

• Social brand equity benchmarks - a complement to classical brand equity studies filled with visual stories

• Cultural studies

• Trends analysis

• Content ideation & Strategic planning support for agencies or social media managers

• Competitive brand analysis

• Category dynamics analysis

• Celebrity/Brand ambassador assessment

• Social listening Newsletters

We don't work with trainees or newcomers to the world of analysis, to ensure the quality of our deliverables.

We deliver work in English or in French but are able to assist you in a wider range of languages (including Chinese). We are familiar and comfortable with both quantitative & qualitative analysis (we love numbers, text and images).